Monday, September 8, 2008

This One's a Layup - Dr. J. and Dr. Pepper


Julius Erving, or Dr. J, is featured in a new spot for Dr Pepper in a $35 million ad campaign that launched Monday. "Scientific tests have proven that when you drink Dr Pepper slowly, the 23 flavors taste even better," the basketball great says in one TV spot. "I get it 'cause half my life has been in slow motion." Dr. J is seen in slow motion making an amazing shot: landing an ice cube in a glass. And Dr. J isn't the only fictional doctor at work for the beverage. Kelsey Grammer, known for his role as Dr. Frasier Crane in "Frasier," is shown dishing out advice on his radio talk show, saying: "Slower is better: Trust me, I'm a doctor."

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